How do we collect personal information?
Your usage of the website may lead to the collection of personal information about you. This includes information you give us when you fill out a form on the site, as well as information about your use of the site and our services via cookies or other tracking technologies, as described below.
What information do we collect and how do we use it?
To enable us to track your usage of the site, we collect information about your computer and connection. Your IP address, browser version, and geographic location may all be included.
If you offer your email address to us for the purpose of receiving newsletters or entering a prize draw, we will use it to contact you. These details are not shared with anyone else and are only used for the purposes for which they were given.
The information you provide will be used to restrict your search parameters and provide you with relevant product comparisons. This data is not linked to any personally identifying information.
We may share the information you supply with one of our advertisers or partners in order for them to contact you or offer you with their service. We will always make it obvious to whom we are sharing such information, and we will never use it for any other purpose.
Any information you choose to provide us with if you contact us via phone, email, letter, or on-site comments.
We work with carefully selected partners to deliver services in some portions of the site, or we allow you to click over to a partner’s site, in order to provide you with a complete choice of services. These may offer more comparative services, or you may be able to provide direct contact information so that they can contact you to better understand your product requirements. We work closely with our partners to ensure that we only share information with them that is required to offer you with services, and that they only share information with us that is required to provide you with services.
How do we use your personal information?
We use your personal information in a number of ways:
To enable you to access and use our services
To personalise and improve our services
To communicate with you
To track sales
Where you have requested it, to allow one of our partners to contact you to discuss your product needs.
Who do we share information with?
We only share information with third parties if it is necessary for us to offer our Services to you or if it is required by law.
When you click through to an advertiser or partner, for example, we may share limited information with them to allow them to track that you were referred to them by us and to better understand your purchasing path.
We will give your data straight to an advertiser if we collect data from you to pass on to them so they can contact you. We won’t use that information for anything other than allowing them to contact you.
What is our basis for processing personal information?
The data protection laws require us to state the basis on which we will process your information.
We may use and process your personal information where we have genuine and legitimate business grounds for doing so. Our legitimate interests must be balanced against your interests.
Our legitimate interests include enabling you to access and use our Services by narrowing your search and providing comparisons that fit your needs, tracking sales, and improving and optimising our services by analysing how you use the site. We may also use anonymized data to gain a better understanding of market trends and behaviours, which we may share with other site visitors.
We use this information in a limited fashion that does not allow us to identify you as an individual. It isn’t utilised for anything other than providing you with our services.
We will only process and collect your personal information with your consent if it is required. For instance, if we need to share your information with a third party or if you want us to send you marketing messages. In certain circumstances, the method by which we will process your data will be explicitly disclosed, and you will be given the opportunity to change your mind.
‘Cookies’ are little text files kept on your computer or mobile phone by your browser. Websites can read and write these files, allowing them to store information such as personalization information and user preferences.
To determine how visitors access and use the website, we employ ‘cookies.’ This data is then used to improve the website’s user-friendliness. The information recorded in the ‘cookie’ is unrelated to any personally identifiable information in our database.
Advertising on site
Some of the adverts you see on our website are presented by Google on our behalf. This advertising does not utilise any information that can be used to identify you, such as your name, address, email address, or phone number. Google may set or detect a unique “cookie” on your browser in order to display advertising that is most likely to be relevant to you. This cookie does not gather personal information about you or link it to any personally identifying information.
We place a high value on the security of your personal information. This is why, in addition to ensuring that we only collect the data necessary to provide you with quality services, our Sites use HTTPS to help keep information about you secure. However, there is no way to guarantee that data transmitted via the internet is completely safe. We do everything we can to keep the information you give us safe and secure, and we have procedures in place to do so. However, by using this site, you acknowledge the inherent dangers of sharing information over the internet and agree not to hold us liable for any security breach.
Your data rights/contact us
Under the Data Protection Act you have the right to access information we hold about you. If you would like to request the information we hold about you, delete or change it, or opt-out of emails, product contact request forms, email us on email@example.com or write to us at:
2nd Floor Blair House, 13 High Street, Newport Pagnell, Milton Keynes, United Kingdom, MK16 8AR
Your data rights
Right of access
The right to request copies of your personal information from us.
Right to rectification
The right to have your personal information corrected if it is inaccurate or incomplete.
Right to erasure
The right to request that we delete or remove your personal information from our systems.
Right to restrict processing
The right to prevent us from using your personal information or restrict the way in which we can use it.
Right to data portability
The right to request that we move, copy or transfer your personal information.
Right to object
The right to object to our use of your personal information including where we use it for our legitimate interests.
If you are not satisfied with the way any complaint you make in relation to your personal information is handled by us then you may be able to refer your complaint to the relevant data protection regulator which in the UK is the Information Commissioner’s Office.
How long do we keep your data?
Changes to this policy